Social Media Content Creation

Had Enough Of The Panic Posting? – I’m with ya!

 

Maintaining a consistent presence on social media is a tough gig for many business owners who tackle a wide range of responsibilities in their business every day.

Even when they do have time to post, it’s usually on the fly and without purpose. How do you know if the content your posting is resonating? Are you growing or staying stagnant?

This is not your average social media management package. This service focuses purely on your content, which includes:

  • Content Pillars
  • Content Planning
  • Content for Instagram, Facebook or LinkedIn
  • Hashtags

What it doesn’t include:

  • Posting/Publishing Of Posts
  • Community Management

This service is perfect for business owner’s who are hands-on with their social media channels but need further direction and content creation.

The Benefits Of Social Media Marketing

 

A Connected Community

Increase brand awareness and grow a loyal following on your social media channels.

An Authentic Method Of Communication 

Humanise your brand by connecting with your target audience in an authentic way. Social media allows brands to break down the usual barriers of communication and showcase their brand personality that people can resonate with. 

Social Proof

Having active social media accounts with a loyal following helps build your social proof as a leader and preferred choice in your industry.

Social media is often one of the first platforms potential customers check, along with Google reviews and websites.

How I Can Help 

Brand & Competitor Research

In order to write content on behalf of your business, I first need research everything there is to know regarding your brand, customers, products/services, competitors and industry.

This research helps highlight any gaps, opportunities or competitive advantages that can be utilised in the content.

Content Pillars

After my research, I formulate a strategy and create “pillars” or “buckets” to easily organise your content into set categories.

Content pillars help provide a foundation for your content strategy by highlighting categories to feature. Once we have your pillars in place, we can then base our content around these categories.

If you’d like to know more about content pillars, you can find an explanation and examples in my blog here.

This content strategy will be provided to you in a Google Sheet document prior to your first draft so you have a good understanding of the nature of content before I begin writing.

Choice Of Writing Style

If there’s anything I’ve learnt about writing for various businesses in different industries – it’s that one size fits nothing!

This is why I do extensive research and require a detailed client brief before writing. This way, I can get a feel for your brand’s tone of voice and personality. I’m a versatile writer, so I can quickly adapt to your brand.

Here’s some writing style’s I offer:

 

  • Conversational
  • Educational/Informative
  • Light-hearted/Comical
  • Persuasive/Sales-driven
  • Professional/Authoritative
Complimentary Revisions

I always strive to provide the perfect first draft, but by if there’s anything we need to amend, I offer 2 rounds of complimentary revisions to ensure you’re completely satisfied with the content.

Social Media Content Management Prices:

 

Here are some ballpark figures as a guide. Get in touch for a custom quote.

Don’t fit into these? That’s okay! I can tailor this service to your specific needs – just let me know what you need by filling out an enquiry form via the contact us page.

Let’s Get Started! 

 

I would love to chat and see if I can help with your copywriting needs. Please fill out an enquiry form and I’ll get back to you within 2 business days!