SEO Website Copywriting

You know your business is one-of-a-kind, but how do you put that into words?

Does your website content showcase how damn special your brand is? Does it persuade and lead customers to take action? Does it please the Google bots? And most importantly, does it sound like you?

Your website is one of the biggest drivers of your brand. So get in, we’re going shopping for website content that’s personality-packed, easy-on-the-eyes and leaves a lasting impression.

The Benefits Of Good SEO Website Copy 

Website Traffic

Have more people find you on Google with SEO optimised website content that ticks all the boxes.

Website Leads & Purchases

SEO helps bring people to your website, but well-crafted copy is what leads them to take action.

Brand Trust & Loyalty

With great power, comes great responsibility – well, in this case – comes credibility and trust. 

What is SEO & Why Do You Need it?

 

I’m sure you’ve come across the term “SEO” at some point as a business owner. 

Search engines, like Google, determine which websites get prime real-estate on their search result pages. We’re talking 1st-page position, because let’s be honest, who goes beyond that?

To get your website placed on the 1st page, you’ll want to ensure the words on your website match up to what people are searching for. Not to mention, ticking off all those technical bits and bobs that the Google bots love. 

Even after all this, there’s still a long road ahead. SEO is a long-term strategy and takes time to build website authority that outranks competitiors.

Your website content acts as a foundation for your SEO. It’s important to get the foundations right so you can start from the best position, and increase your website’s visibility through a content plan. Need an ongoing content plan? Find out how we can help you.

Why Hire A Copywriter?

You have a product or service that your target audience wants – but can you communicate that in a way that grabs their attention, resonates with them, and stops them scrolling?

When you invest in website copywriting, you’re investing in your customer’s first interaction with you.

On top of that, when you invest in SEO optimised website copywriting,  you’re investing in becoming discoverable in a very crowded digital world.

As a Copywriter, I know a thing or two about:

  • Making your business look credible.
  • Creating a cohesive tone of voice and brand personality.
  • Turning browsers into customers, and then into brand advocates.
  • Appealing to people’s pain points and leading them to the solution (that’s you!). 
  • Getting your website visible on Google.

Nikkie is an absolute star! From start to finish, the process was smooth sailing. Nikkie was able to speak to me, a novice, in ways I could actually understand – no technical jargon.

The quality of work was fabulous and exactly what I had envisioned! I could not recommend Digital by Design enough. Do yourself and business a favour and get in touch!

April

Founder, The Bookkeeping Republic

SEO Copywriting Packages 

Here are some ballpark figures as a guide. Get in touch for a custom quote.

 

SEO Website Package: 3 Pages

Ideal for core website pages including Homepage, About Page & Services/Shop Page.

 

Starting from $1,000 

  • Brand discovery brief
  • 1 hour briefing meeting
  • Website copy for 3 website pages up to 400 words each
  • Brand, competitor & keyword research
  • SEO copy deck with heading tags, meta descriptions & title tags
  • 2x complimentary rounds of revisions
  •  Proofreading by a third-party

SEO Website Package: 5 Pages

Perfect for standard websites that have individual service/product and specialty pages.

Starting from $1,500 

  • Brand discovery brief
  • 1 hour briefing meeting
  • Website copy for 5 website pages up to 400 words each
  • Brand, competitor & keyword research
  • SEO copy deck with heading tags, meta descriptions & title tags
  • 2x complimentary rounds of revisions
  • Proofreading by a third-party

SEO Website Package: 10 Pages

For grand websites that have various services/products, and location pages.

 

Starting from $3,000 

  • Brand discovery brief
  • 2 hour briefing meeting
  • Website copy for 10 website pages up to 400 words each
  • Brand, competitor & keyword research
  • SEO copy deck with heading tags, meta descriptions & title tags
  • 2x complimentary rounds of revisions
  • Proofreading by a third-party

Optional: On-page SEO Optimisation + Publishing

Have your newly created content published on your website to ensure it ticks all the SEO boxes. Plus, a few added optimisation tricks.

(This is purely for SEO optimisation – not a design service. We’ll need your chosen font, font size and basic design guide to follow when publishing your content.)

Starting from $150 per page

  • Publishing of website copy on your chosen content management system (i.e. WordPress, Shopify Squarespace, Wix)
  • Formatting of HTML (H1, H2, H3 tags) and paragraph text for optimal keyword placement
  • Title tag, meta description & URL slug creation for each page
  • Alt text for image/graphic optimisation
  • Internal/external linking

Don’t fit into these? That’s okay! I can tailor this service to your specific needs – just let me know what you need by filling out an enquiry form via the contact us page.

Let’s Get Started! 

 

I would love to chat and see if I can help with your copywriting needs. Please fill out an enquiry form and I’ll get back to you within 2 business days!